AgencyAnalytics Pricing vs Reportr: Real Cost Comparison for Agencies (2026)

If you've looked at AgencyAnalytics, you already know the pricing question isn't simple. The platform charges per client dashboard, which means your monthly bill grows every time you onboard a new client. For a three-client agency that feels manageable. At fifteen or thirty clients, the math changes fast — and that's exactly the point where agencies start comparing it against flat-fee tools like Reportr.

This post is a focused cost breakdown — not a feature-by-feature review. If you want the broader head-to-head on capabilities, workflows, and reporting quality, read our full AgencyAnalytics vs Reportr comparison. Here, the only question is: what does each tool actually cost an agency of your size, and where does the value land? Before we dig in, if you're new to white-label reporting in general, our comprehensive white-label SEO reporting guide covers the fundamentals.

The short version: AgencyAnalytics scales cost with client count. Reportr charges a flat monthly fee with white-label branding included in every paid plan. Whether that difference matters depends entirely on how many clients you serve and what kind of reporting they need. An agency running ten SEO-only clients will reach a very different conclusion than a full-service shop reporting across five marketing channels — so the right comparison is always your roster, not a headline price. Let's walk through both pricing models, then put them side by side.

AgencyAnalytics Pricing — What Agencies Actually Pay

AgencyAnalytics uses a per-client-dashboard pricing model. You pick a plan tier that includes a base number of client campaigns, then pay an additional per-client rate for each one beyond that. Entry-level pricing tends to land somewhere around $12–14 per client per month, with the effective rate dropping a little as you commit to higher tiers and annual billing.

Here's roughly what that looks like at different agency sizes, using a mid-range estimate of about $12 per client per month:

• •5 clients: ~$60/mo

• •10 clients: ~$120/mo

• •20 clients: ~$240/mo

• •30 clients: ~$360/mo

A few honest caveats. AgencyAnalytics offers volume discounts and annual plans that lower the per-client rate, so a 30-client agency on an annual commitment may pay less than the straight-line estimate above. Conversely, add-ons and premium integrations can push the bill higher, and some white-label features sit on higher tiers. The exact numbers shift over time, so treat these as directional rather than precise — always verify current pricing on their site at agencyanalytics.com.

The structural takeaway, though, holds regardless of the exact rate: your cost rises in lockstep with your client roster. Win five new clients and your reporting bill climbs accordingly, whether or not those clients need anything beyond a monthly SEO summary. For agencies whose clients all want the same thing — a clean, branded performance report each month — that per-client scaling can mean paying platform-grade prices for a fairly standard deliverable. The model rewards agencies that use the full platform across every client, and penalizes those who don't.

Reportr Pricing — Flat Fee With White-Label Included

Reportr takes the opposite approach. You pay a flat monthly fee based on your plan tier, and white-label branding — your logo, colors, and company name on every report — is included in all paid plans. There is no per-client surcharge that grows your bill as you scale.

The plans are straightforward:

• •Starter — $29/mo: built for solo operators and small agencies getting their first handful of clients onto automated reporting.

• •Professional — $59/mo: the common choice for growing agencies, with room for a larger client roster and more reports per month.

• •Agency — $99/mo: for established shops running automated SEO reports across a large client base.

Applied to the same client counts as above, the cost stays flat. A 5-client agency and a 30-client agency on the Agency plan pay the same $99/mo. The price is tied to your plan, not your headcount. That predictability is the real advantage: your reporting cost stops being a moving target, which makes it far easier to fold into the flat retainer or monthly fee you already charge each client. Onboarding a new client adds revenue without adding a reporting line item, so every additional client improves your margin rather than eroding it. For a fuller look at how flat-fee versus per-seat models play out across the market, our white-label SEO pricing guide breaks down the trade-offs.

Side-by-Side Cost Comparison

This is where the two pricing models diverge. The table below pairs the AgencyAnalytics per-client estimate against the Reportr plan that comfortably covers each agency size.

AgencyAnalytics pricing approximate — verify at agencyanalytics.com.

The gap widens as you grow. At five clients the difference is modest. By thirty clients, the flat-fee model can save an agency well over $200 a month — roughly $3,000 a year — assuming SEO PDF reporting is the core need. That savings comes with a trade-off, which we cover honestly below: AgencyAnalytics does more than SEO reporting, and for some agencies that breadth is worth the premium.

Feature Comparison

Price only tells half the story. Here's what each tool actually delivers, so the cost comparison has context.

The honest read: AgencyAnalytics is the broader platform, and that breadth is the reason it costs more. If you need PPC, social, and email reporting alongside SEO, that coverage has real value. Reportr deliberately does one thing — branded SEO PDF reports from Google Search Console, GA4, and PageSpeed — and prices accordingly.

If you're weighing more than these two options, it's worth seeing the wider field. We've put the major platforms head-to-head in our white label SEO software compared overview, and ranked the standouts for SEO-specific reporting in our roundup of the best white-label SEO reporting tools.

When AgencyAnalytics Is Worth the Higher Cost

It would be dishonest to pretend the cheaper option is always the right one. AgencyAnalytics earns its price in several genuine scenarios:

• •You're a multi-channel agency. If your clients expect one report covering SEO, paid search, social, and email, AgencyAnalytics consolidates all of it. Stitching that together from separate single-channel tools would cost more in both money and time.

• •Clients want live, always-on dashboards. AgencyAnalytics gives clients a real-time login they can check whenever they want. Some clients genuinely value that, and a static monthly PDF won't satisfy them.

• •Your reporting is complex. Custom widgets, blended data sources across dozens of integrations, and granular per-client dashboard customization are where a platform like AgencyAnalytics is built to shine.

If two or more of those describe your agency, the per-client cost is buying capability you'll actually use — and that's money well spent.

When Reportr Is the Right Choice

Reportr is the better-value pick when your reporting need is specific and your roster is growing:

• •You're an SEO-focused agency. If the deliverable clients care about is a clear, branded SEO performance report — rankings, traffic, search visibility, site health — you don't need a multi-channel platform's overhead or its price.

• •You have 5 or more clients. This is where the flat fee starts paying for itself. The more clients you add, the wider the gap between a flat monthly bill and a per-client one.

• •You want white-label without reaching for a premium tier. With Reportr, branded reports are included from the $29/mo Starter plan. There's no upgrade gate between you and a professional, agency-branded deliverable.

• •Speed matters. Reports generate in about 30 seconds from connected Google data, which means client reporting stops being the Friday-afternoon chore that eats your week.

If you recognize your agency here, the next step is simple: try it on your own client data. You can also read more about how we stack up against the incumbent on our AgencyAnalytics alternative page.

The Bottom Line

AgencyAnalytics and Reportr solve overlapping problems with very different pricing philosophies. AgencyAnalytics charges per client dashboard and gives you a broad, multi-channel platform in return — worth it for agencies that genuinely need that breadth or live dashboards. Reportr charges a flat monthly fee, includes white-label branding in every paid plan, and stays focused on fast, branded SEO PDF reporting.

For an SEO-focused agency with a growing roster, the flat-fee model is usually the clear winner on cost — often by $100–250+ a month at scale. For a full-service shop juggling paid, social, and SEO under one roof, the per-client platform can earn its keep.

Run the numbers for your own client count, verify AgencyAnalytics' current rates at their site, and then test the alternative against real data before you commit.